2017年4月30日星期日
Descendant of Beijing Dough Figurine_面人郎
00:00:13-00:00:50
Mould.Lang Jia Ziyu, third generation descendant of Mianrenlang.I am Lang Jia Ziyu. I am a senior student at the International Relations Institute. I am the third generation descendant of Mianrenlang, as well as a teacher for dough modeling.My father said when I was 3 or 4 years old, I would watch him dough modeling. Hands-on practice always fascinates little kids, so I was no exception.When I was 4 or 5, I started to finish one piece on my own.
捏造,郎佳子彧,面人郎第三代传人,我叫郎佳子彧 ,现在就读于国际关系学院,大四,是北京面人郎第三代传人,同时也是面塑老师。听我父亲说大概三四岁左右,就会一直坐在他旁边看他捏面人,动手实操的(东西)很神奇,就特别吸引小朋友,所以我当时也不例外,大概是四五岁左右,自己尝试去独立地做一个作品。
00:00:59-00:01:18
The process of dough modeling started from the head to toe, from inside to outside. You see each part as small combination. Each combination starts from inside to outside, layer by layer, even the clothes. You have to have full control of the dough, no matter a thread or a block.
做面塑的过程是,从头到脚,然后从里到外,每一个部分你把它分成一个小的组合,每一个组合都是从里面到外边,一层层包裹上的,衣服也是一件一件穿上去的,你手中你要操作这面团,无论是一根还是一团,它是要完全听你的话的。
00:01:22-00:02:01
(The idea is good). Zhichun Lang, second generation descendant of Mianrenlang.(But I am afraid you will start all over again). (Let me try it).The themes of dough modeling that I have been dealing with, are mainly two parts: one is what my father taught me, the so-called heritage part of dough modeling traditional figures. It is the essential and basic part that you should master.For example, longevity god, servant, funeral maid, etc., relatively traditional figures. From a non-heritage point of view, if you see something as a traditional culture, then it means it is not of mainstream anymore. It is no longer from contemporary life, thus its audience is not as wide as before.
(想法是好的)郎志春 面人郎第二代传人 (我是怕这一段白捏)(试试吧)我所接触到的面塑题材,主要分为两个部分。第一个就是我爸教给我的,就是所谓的传承的部分,传统的一些形象项目,是你掌握这个技术的必要的一个门槛,比如说寿星,侍女,出殡的这些,就比较传统的,从非传承的角度来讲,就当一个东西它被称作是传统文化的时候,他就可能不那么主流了,它不再源于当代的生活,它的受众就没有以前那么的广了。
00:02:04-00:02:21
Another theme is about me, about how I feel, think, see and love in life. It is what I want to express though dough modeling. Only your theme is close to people’s daily life, then people will pay attention and show interest.Then it will have life.
我自己另外一部分(题材),就是生活当中我自己的所感所想,我看到的,我喜爱的,我想要通过面塑的方式能表达出来的,只有你的题材重新接近于当代人的生活的时候,人们才会更多地去关注,去喜欢,它才会有生命力。
00:02:27-00:03:02
It should be at around half of the body. Lang Jia Ziyu teaches dough-modeling classes at the Beijing Union University.(Its eyes should take 2/3 of the width on the top),Junior students at Union University have their own thoughts when they are doing their work. I might do something extra and start to teach dough modeling. But afterwards, I feel really relaxed. (Don’t put the eyes on the top of the head or down to where the mouth is.)
(位置大概是在身体的1/2)郎佳子彧到北京联合大学教授面塑课程。(然后它的眼睛占到了上面得2/3左右的宽度),联合大学大三的学生,他们确实在自己做自己作品的时候。有自己的想法加在里面,虽然说我可能是额外地给自己增加了一些事情,就是去(教)做面塑,但完成之后会感觉精神上是比较放松的,(不要让它的眼睛长到头顶上去了)(也不要长到嘴的位置)。
00:03:07-00:03:25
I see teaching dough-modeling as a way of promotion. Even he won’t get into the dough modeling business further on, or quit doing it. But he has got to know dough modeling, and when he comes across it later, he would say, I have done it before.I have experienced it. I know how making Dough Figurine feels like.
把(教面塑)这个过程看做一个推广的过程,哪怕他今后没有从事面塑,或者说没有继续再做了,他曾经在他生活当中接触过这个东西,以后他再遇到面塑的时候,他会说,我曾经做过这个东西,我体会过,我知道捏面人是什么感觉。
00:03:27-00:03:48
There are 9 brothers and sisters from my dad’s generation, who know how to do dough modeling. He is the youngest. When it gets to my generation, the third generation of Mianrenlang, only me know how to do it. First generation of Mianrenlang, Liang Shaoan, "Corn Grasshopper" in 1981.Second generation of Mianrenlang, Liang Zhichun,"Five hundred Arhat Mountain" in 2015.Third generation of Mianrenlang,Lang Jia Ziyu, "paralysis" in 2016.
我父亲那一代一共他有九个兄弟姐妹(会做面塑),他是最小的一个,等到我这一代,就是面人郎第三代,到这就确实只剩我一个人(去做面塑)了,面人郎第一代,郎绍安《玉米蝈蝈》1981年,面人郎第二代,郎志春,《五百罗汉山》2015年,面人郎第三代,郎佳子彧,《瘫》2016年。
00:03:48-00:04:11
I see my life from the beginning to the end as a carrier for the dough modeling art. I don’t know what I can bring to dough modeling art.I hope one day I can get to teach my kid dough modeling, and the way would be different from how my dad taught me.
我认为我这个一生,我这个生命,从诞生到结束,这个生命体相当于一个载体,运载着面塑艺术这项手艺,我不知道我这一生能带给面塑什么,我只希望将来某一天,我把面塑这个手艺教给我的孩子的时候,它能与我父亲教给我时候不一样,就好了。
00:04:13-00:05:47
Create various faces and lives through dough modeling.Best stories can be told in affection.(Dirty braids gave me the life I want.) (We just want to be ourselves.)The places that you have never been .People can’t only live for safety.The amazing people that you have never met, the fine things that you have never known, the gourmet that you always choose to neglect.The life is way more interesting than movies, the legend from the ordinary people around you, a brief record of dreams and enthusiasm .I am a model of plus-size, why girls of plus-size can’t be models?They pass by bustling streets and dense crowd, only to meet with you.(He said, Guanzi, I want a home.)They have been sealed for years, and only want to share the deepest feelings with you.You can create happiness for others and yourself.
捏过民间百态颜,造出浮世千层味,最好的故事可以被深情讲述,(脏辫给了我想要的生活)(我们就是要做自己)是那些你从没有抵达过的远方,(人总不能是光为着安全的活着)。你未谋面过的俗世奇人 ,你没有接触过的精致造物,你常常选择忽略的温暖美食,他们是远比电影更加精彩的生活,是来自你身边平凡人的传奇,是饱含梦想和热情的简短记录。(我是一个大码的内衣模特)(为什么大码的女生就不可以做模特呢),它们在穿越熙熙攘攘的大街和密集的人群,只为和你相见,(他说,管子,我想要个家),它们封存了多年,只愿和你一起,感受生命中, 最真挚的感动,(你可以自己制造快乐给别人)(也要制造快乐给自己)。
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How to Travel with a Cat_如何与爱猫一起旅游
如何和猫去旅行。
How to Travel with a Cat.
00:00:06-00:00:30
大多数的猫咪更喜欢宅在家里而不是当一个环游世界的背包客,如果你觉得有必要带着猫咪去旅行,以下指南将能助你一臂之力。你需要,猫笼,猫床,猫砂盒和猫砂,猫粮,水,识别标签。可选,药物。
Most cats are more comfortable being homebodies than world travelers.If you find it necessary to take your cat on a trip,the following guidelines will point you in the right direction.You will need.A cat carrier.A cat bed.A litter box and litter.Cat food.Water.And identification tag.optional:medication.
00:00:30-00:00:45
第一步,使用猫笼,你可以通过带着它去几周的短途旅游,来让猫咪适应呆在猫笼里的日子,在旅行之前,确保美国农业局能够允许对猫咪进行空运,向航空公司咨询尺寸要求。
Step 1.Use a cat carrier.And get your cat used to spending time in it by taking it on short road trips several weeks before your trip.Be sure to use a U.S. Department of Agriculture-approved cat carrier for air travel. Consult your airline about size requirements.
00:00:45-00:00:50
第二步,把猫床装在猫笼里,在里面放垃圾盒以及猫砂。
Step 2.Equip the carrier with a bed and with a litter box and cat litter.
00:00:50-00:01:06
第三步,喂食要在上机的几小时前,而且要确保猫笼里有足够的食物和水,记得带上猫咪习惯的食物,向兽医咨询有关防止猫咪在旅途中晕车的药物。
Step 3.Feed the cat several hours before leaving but make sure there is plenty of food and water available in the carrier.Bring the cat's usual food on the trip.Talk to your veterinarian about medication to prevent your cat from experiencing motion sickness during the trip.
00:01:06-00:01:12
第四步,把识别牌挂在笼子上,内容应该包括你的目的地和电话号码。
Step 4.Place identification on the carrier,including your destination and telephone number.
00:01:12-00:01:16
你知道吗,猫的第一次驯化发生在4000年前的埃及。
Did you know,Cats were first domesticated about 4,000 years ago in Egypt.
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How to Help a Crying Baby Infant Care_如何帮助宝宝缓和情绪
宝宝在哭时,你应该要怎么做去帮助他们,以下我将会介绍一些基本的方法,你可以用于宝宝哭泣的时候。
So your baby's crying.What should you do to help them.There are certain basics that you start with when your baby's crying.
00:00:11-00:00:30
先说简单的,宝宝是不是感觉太热了,宝宝无法对体温进行自我调节,所以有的时候他们只能任由周围事物影响,一旦他们感觉到很热,他们就会开始哭。他们是不是太冷了,他们是不是要换尿布了,如果是,你就帮他们换尿布。他们是不是饿了,如果是,你就给他们喂食。
The easy ones first.Is your baby too hot?Babies can't self-regulate their temperature and sometimes they're just too bundled.They become very hot and they start crying.Are they too cold?Do they have a dirty diaper?If so you need to change it.Are they hungry?If so you need to feed them.
00:00:30-00:00:48
他们可能会在吃饭的时候耍小脾气,你可以把奶嘴给他们,你可以轻轻地摇一摇宝宝,把他们放在婴儿手推车上,或者婴儿小汽车上,轻轻地摇动,用声音或者音乐可以分散他们的注意力,有助于使他们止哭。
They may be between meals but a little ornery.You can try giving them a pacifier.You can try rocking your baby taking them for a stroll or ride in the car simply swaying with them.Distracting them with sound and music may also help them from crying.
00:00:48-00:01:00
如果他们的哭声不同于平常,你认为可能是因为某种疼痛导致的,或者是非常突然地哇哇大哭,那有可能是有别的原因,你需要告诉医生这种情况。
If their crying is unusual where you think it's some sort of pain or very sudden in its onset,that could be something more and you'd want to speak to your doctor about it.
00:01:00-00:01:23
但是使宝宝哭泣的原因主要有,太热、太冷、尿布脏了,或者是刺激物不够,可能他们希望你将他们抱起来。刺激信号太多了,可能他们希望你将他们放下,然后让他们静静地待一会儿。或者他们需要一台小的婴儿车,环境的改变,或者一个奶嘴以及关爱,会让他们的情绪重新有所好转。
But typically the main things that make babies cry are being too hot, too cold, dirty diaper,not enough stimulation.Maybe they want to be picked up and held.Too much stimulation.Maybe they want to be put down and get some quiet time.Or they need a little stroll change of environment,or a pacifier and loving to make them feel better again.
00:01:23-00:01:27
你可以尝试其中一个方法,总有一个会适合用来停止宝宝的哭闹。
Chances are if you try one of those things one of them will help stop your crying baby.
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How to Interpret Your Baby's Cries Infant Care_如何理解婴儿的哭声
00:00:04-00:00:18
婴儿会经常哭,那么,要如何去辨别他们是因为累而哭,还是因为痛而哭,或者是因为惊吓而哭,这就要看你对你家宝宝的了解有多深了。
Babies cry a lot so how do you know what the difference is between an I am tired cry or an I am in pain cry or an I am scared of you cry,that really depends on getting to know your baby.
00:00:18-00:00:47
当你开始了解你宝宝的习性,你就会辨别出他们哭的原因,通常因为太累而哭,哭声会比较平稳,而因为疼痛的大哭,哭声会发生得很突然,而因为惊吓过度的,哭声会十分尖锐,通常将面部表情和哭声结合起来观察,会让你更快找出原因。
As you get to know your baby,you will be able to identify which cry goes where. Generally the I am tired cry is a more flat drawn out cry, and then the I am in pain cry would be a very sudden onset,high-pitched cry as would be an I am scared cry.And usually a facial expression with the cry will help you figure out what's going on.
00:00:47-00:01:11
如果宝宝的哭声持续了很长的时间,并且无论你用什么方法都哄不住,那你就要找出具体的原因了,通常,如果宝宝哭,你给他们一个粉红色的奶嘴,或者一个瓶子,抱着他们,或者摇动一下。如果以上方法都不管用,那可能是另有隐情,你需要找出究竟宝宝为什么会哭。
If a baby is crying for a long periods of time and no matter what you are doing they are inconsolable,that's the cry you need to check out.Usually if a baby cries and you offer them a pinky, a pacifier or a bottle,cuddle, holding them or rocking them.if that doesn't help,something else is going on and you need to figure out what's going on.
00:01:11-00:01:39
如果你家宝宝本来看起来很高兴,但是突然间很伤心地哭了起来,这种情况你一定要找出具体的原因,那可能是反流的信号,你需要找出宝宝是从什么时候开始哭的,他们哭的时候有什么症状,最好的方法就是认真观察,结合宝宝哭时候的表情,然后根据不同类型的哭,使用不同的方法。
If your baby seems to be happy and all of a sudden has jags of intense crying out of the blue,that's some thing you want to look at.That could be a sign of reflux and you want to figure out when your baby is crying,and how they are crying,and the best way to do that is really observation.Matching the facial expression to the cry and realising what works for each particular cry.
00:01:39-00:01:55
再次强调,因为疼痛,一开始哭的声音都会比较尖锐,而因为累而哭,哭声低,持续时间长,一旦你开始了解你家宝宝的脾性,并且多花时间与他们相处,你就会成为最了解你家宝宝的人。
Again,in the beginning I am in pain is the high-pitched cry nd I am tired cry is a kind of lower and longer cry.But the person who is going to know your baby's cry best is you after you get to know them and spend some time with them.
00:01:55-00:02:01
要记得宝宝是不会说话的,所以他们只能通过哭声来与你们沟通。
Remember the babies can't talk so the only way they can communicate with you is for them to cry.
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2017年4月27日星期四
How to Make a Cat Scratch Pad_如何为爱猫制作抓板
如何制作猫抓板,这个巧妙的猫抓板是对用过盒子的回收再利用,你需要,几个中大尺寸的纸箱,无毒工艺胶,直尺,工艺刀,猫薄荷。可选,毡制品,以及旧杂志。
How to Make a Cat Scratch Pad.This crafty cat scratch pad is a great way to recycle used boxes.You will need several medium to large cardboard boxes.Non-toxic craft glue.A straightedge.A craft knife.Ans catnip.(optional)Felt and old magazines.
00:00:22-00:00:41
第一步,收集大的、波纹状的卡纸盒,使用直尺,把盒子的长剪成18英寸,宽为3至5英寸,根据折皱沿着长横着剪开,猫抓板的大小主要取决于猫的大小,相对于小一点的猫,大一点的猫需要的猫抓板会大一点。
Step 1.Gather large, corrugated cardboard boxes.Using a straightedge cut the boxes into 18- inch strip,three to five inches wide,with the corrugation running horizontally across the strip.The size of the scratch pad will depend on your cat.Bigger cats need bigger pads than kittens or small cats.
00:00:41-00:00:46
第二步,把顶部的长条粘好,直到它有6英寸深。
Step 2.Glue strips on top of each other until the pile is six inches deep.
00:00:46-00:00:51
第三步,用重物给这堆纸箱加重,然后静置30分钟。
Step 3.Weight the pile with a heavy object and set aside for 30 minutes.
00:00:51-00:00:59
第四步,用工艺刀修剪不均匀的部位,把多余的卡纸条剪下来,用胶水把它粘在垫的外面边缘。
Step 4.Trim uneven ends with a craft knife.Cut additional cardboard strips to glue to the outside edges of your pad.
00:00:59-00:01:08
第五步,使用毛毡装饰边缘,或者从杂志上剪一幅有关鱼、鸟或者老鼠的照片,然后把它们粘在外面。
Step 5.Use felt to provide a decorative finish for the edges or cut pictures of fish,birds, or mice from magazines and glue them to the outside.
00:01:08-00:01:14
第六步,在垫子上撒上猫薄荷来引诱你的猫咪使用这块猫抓板。
Step 6.Sprinkle pad liberally with catnip to entice your cat to use it.
00:01:14-00:01:20
你知道吗,猫咪拥有成脊状的鼻垫,这就跟人类的指纹一样是独一无二的。
Did you know,Cats have a ridged nose pad that is as unique as the human fingerprint.
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How to Set a Feeding Schedule Infant Care_如何为宝宝制定合理的饮食计划
当宝宝从医院回到家,他们的喂食时间和睡眠时间完全被打乱了,他们对白天和黑夜没有概念。当宝宝回到家,随着时间的流逝,你最好建立某种日志机制,好让你更了解宝宝的成长变化。
When a baby comes home from the hospital their feeding and sleeping schedules are completely erratic.They don't know their day from their night.As the baby comes home and the days pass,it's really good to institute some kind of logging mechanism so you can understand the rhythms of your baby.
00:00:20-00:00:35
这是很简单的事情,你所需要的就是一支钢笔和一支铅笔,如果你需要很多的帮助,你可以和一位能够帮助到你的专业人士合作,我和我的客户一起合作,我给他们一张特定可以每天填写的表格,好让他们可以记录宝宝的情况。
This is a very simple to do and all it requires is a pen and a pencil.If you'd like more help you can certainly work with a professional to help you.I work with my clients and I give them a certain form that they fill out every day so they can log their baby.
00:00:35-00:00:53
当你给宝宝制定好喂食时间表,你所需要做的,就是记录他们每天吃的东西,并且记录开始喂食的时间,以及结束喂食的时间,宝宝哭的时间,宝宝哭的频率,宝宝睡觉的时间,宝宝睡觉的频率。如果你是母乳喂养,通常是用哪一边喂以及持续时间。
What you want to do when getting them on a feeding schedule is to log everything they do.What time they start they feed.What time they end their feed.When they cry.How often they cry.When they sleep.How often they sleep.And if you're breast feeding which breast and for how long.
00:00:53-00:01:05
你需要将这个记录下来,然后你就会看到宝宝的变化,宝宝看上去要睡三个小时,并且对母亲两边的乳房都很适应,或者宝宝可能要睡四个小时,然后现在到了晚上,宝宝要睡六个小时。
You want to jot this down so you can see the rhythm of the baby.The baby seems to go three hours and be okay between feeds.Or maybe the baby's going four hours and now at night the baby's going six hours.
00:01:05-00:01:28
为宝宝设立时间表上的唯一方式是看看在记录里他们现在的情况如何,然后再确定什么时候开始执行那个时间表,大多数从医院回到家的宝宝,基本是三到四小时喂食一次,现在,有的母乳喂养的宝宝需要每半小时喂食一次,但是按照传统,每次喂养的间隔不要超过两小时是最好的,有的宝宝可以每隔四个小时喂一次。
The only way to put a baby on a schedule is to see how they're doing with that log and then establishing when to start that schedule.Most babies can come home from the hospital and really feed every three to four hours.Now,some breast fed babies can eat as much as every half hour but traditionally no less than two hours is fine for a feeding schedule and some babies can go as long as four.
00:01:28-00:01:48
找到一个比较合适的时间纳入时间表,这个时间一定要适合你的宝宝,然后将它写下来并且记在脑子里,可能有些事并不在时间表的范围内,或者说宝宝可能生病了,去看医生的时候,最好能够带上你记录的信息,如果需要的话,他们能够帮助你的宝宝再次适应这张喂食时间表。
Find one that's comfortable for your schedule and one that's comfortable for your baby and by writing it down you'll remember should something go off kilter with the schedule or should the baby get sick,you can take that log with you to the doctor and they can help you get back on the feeding schedule if needed.
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How to Introduce a Baby to Solid Food Infant Care_如何给新生儿喂养固体食物
00:00:04-00:00:17
通常,宝宝六个月大的时候就要开始喂食固体食物了,这是因为,有数据显示,六个月大的宝宝不容易对固体食物过敏。
Typically babies are introduced to solid food around the age of six months.This is because it is shown that there are less allergies present in children if they're exposed to food in solids at six months of age.
00:00:17-00:00:39
然而,有的家长在宝宝还没到六个月,大约四个月的时候就给他吃固体食物,也有宝宝可能会出现反流,这是因为他们的配方奶粉需要加入大米,而这应该在二周左右完成,通常,之所以选择在六月份也是因为宝宝在那时候开始长牙,所以他们可以吃不同口味以及不同类型的食物。
However,there are some parents that do introduce solids earlier than six months,around four months.And there are also babies that may have reflux which may require rice in their formula and this can be done as early as two weeks.Typically,it's around six months also because babies get teeth at that age and they can eat different types of textures and different types of food.
00:00:39-00:00:53
传统上,米糊是被普遍推荐的,并且是首选,通常医生会建议先给宝宝每周喂两大汤匙分量的米糊,以确保宝宝不会发生不良反应。
Traditionally,the thing that's usually introduced the most is rice cereal and that goes first.Typically,a doctor will ask for one to two tablespoons of rice cereal for one week to make sure the baby doesn't react.
我一直都跟我的客户强调,并且向他们推荐,在这个期间记录宝宝的变化是非常重要的,你想要知道宝宝是否会对食物过敏的唯一方法是看他们是否发生不良反应。然而,有时候那些不良反应是要到一两天之后才出现的,所以如果你在日志上记录周二给宝宝第一次喂食香蕉,然后到了周四,他们身上长了皮疹,那你就可以大概猜测到问题的根源是什么。
I always tell all of my clients and I recommend to all parents that it's really important to log your baby during this time.The only way you'll know if they have a true food allergy is to see if they react to it.However,sometimes that reaction may not come until a day or two after.So if you have a log that says introduced bananas Tuesday and on Thursday they have a rash pretty much you know what's causing the problem.
00:01:19-00:01:57
所以通常都会先给宝宝吃米糊,其次是蔬菜,通常最后才是水果,因为水果含糖量最高,但实际上你可以视具体情况而定。只要宝宝身体不排斥就好,你可以用任何方式给宝宝引进新的食物,你还可以选用最容易的烹饪方法,有的人会将所有的食材熬成放在一起熬成浓汤,或者你可以在家自制一些比较简单的婴儿食品,你可以选用一些简单的食材比如香蕉,然后加入一点母乳和配方奶粉捣成泥,重点是在一开始的时候要确保食物的口感要顺滑并且要很软,因为这是宝宝第一次吃这种东西。
So babies are usually introduced to cereals first,then vegetables second and usually fruits last because those are the sweetest.But really you can introduce as long as the baby is OK.you can introduce foods any way you want in any manner that's easiest to do.There are a whole host of already pureed baby foods or you can simply make baby food at home by taking something as simple as a banana and mashing it up with a little bit of breast milk and formula.It's really important in the beginning to make sure the texture is very smooth and very soft,because it's very new for a baby to have texture on their mouth.
大多数时候,对宝宝来说吃新鲜的食物是一件十分美妙的事情,我知道这种感受,因为我将我那三个女儿第一次吃固体食物的表现录成了影带,大多时候片尾都定格在他们的脸,他们的衣服上,因为大多数的宝宝都会出现反流,最后他们吐出来的比吃进去的还要多。
Most times,the first feeding for a baby is a wonderful event.I know,I videotaped all three of my girls for the first time they ate solid food.Most of it ends up on their face on their clothes because most babies have a thrusting reaction with their tongue and they end up pushing more of the cereal out than they get in.
00:02:17-00:02:42
加入谷物的目的只是为了让他们习惯这种口感,并且以后用这种吃法来取代用奶瓶吸食的方式,无论是对你,还是对宝宝来说这都是一次妙不可言的体验,但是你应该将宝宝吃的食物都记录下来,因为过敏源有可能会出现在不同的食物里,所以要确保你尝试给宝宝吃的东西一个个记录下来,然后等四到七天之后再给他们引进另一种新的食物。
The object of introducing the cereal altogether is just to get them accustomed to texture and to eating in this new manner instead of taking food from a bottle.It's a wonderful experience for you and your baby but one that should be logged down because of the allergies that could be present with different foods.So please make sure you write down each food that you try and wait four to seven days before introducing another one.
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2017年4月26日星期三
story behind the magical notebook_笔记狂人
Salted fish and flatbread,Soul street.(Notebook
madman).
咸鱼和烧饼,镇魂街。(笔记狂人)。
00:00:11-00:00:53
If we do it, we have to be creative.
We won’t copy from others.As a designer, we want to be free, especially for our
first batch of notebooks.( Jun Yang, the founder of Jiukoushan).
At first, we didn't consider the market at all. If it loses money, the loss
won’t be too big. Thus we could be more flexible, and people will pay more
attention and recognize us more easily.
我们既然要做,真正有创意的一个本子出来,而不说人家怎么做,我们也怎么做。对于做设计的人来说,就希望能够随心所欲一些,尤其是我们一开始做的第一批本子。(杨军 九口山创始人)。就完全不管市场会不会接受,就算做亏掉,当时亏也亏不多大,也不至于伤筋动骨,会比较放地开去做。而越放得开去做,其实大家越能够关注到你,大家反而更容易认可你。
00:01:07-00:01:42
I think national collection series
stand out more. Because our notebooks used to be all for writing, so I want to
expand this concept. Therefore, we try to present the idea of “collection”
through these series. Writing is actually one type of collection. We collect
some information from life. For example, we also make some phone books, and we
can also use this book as a photo album, which is a type of collection. In this
way, we have been exploring its new meanings.
自然收集物系列,自己感觉会比较突破一些,因为以前我们所说的本子都是写字的,所以我在想要拓展它的一个概念,所以我们把收集的这种概念,想在这个本子里面体现出来。我们写字其实也是一种收集,收集我们日常生活里面的一些信息。比如说我们做一些植物的手机册,我们也可以用这个本子做相册,也是一种收集,所以就想用这个本子,来拓展它的一个含义。
00:01:47-00:02:23
After using intelligence devices too
much, it becomes rare for people to sit down and write quietly. Firstly, we
will let people gain interest in notebooks, and inspire their urge to write. If
someone haves a notebook as ugly as our manuals, he won’t have the urge to
write anything. Then if you have such a nice notebook, you have to write
important things onto it.
智能设备用多了之后,安安静静地坐下来写个字,非常难得。就是先让大家对这个本子感兴趣,激发大家的一个书写的冲动,那如果说他还是拿着,像我们以前一个工作手册,那么一个简陋的本子的话,他可能不会有什么要写点什么的冲动。然后这么好的一个本子,我一定要写些很重要的东西上去。
00:02:25-00:02:52
Because nowadays, it is really
difficult for people to write, so things you write down have to be important.
So it sets high standards for the notebooks. It is to say, this notebook has to
have certain style and taste, which could include all my thoughts. We made
these notebooks, and people happened to need them. It could carry their inner
feelings, and it happens to be a notebook.
因为现在写字都已经很困难了,你写出来的东西一定是很重要的,所以就会对本子要求也越来越高。就是说,这本子一定要有一定的格调,能容纳我的这些想法,我们做出来这样的本子,可能大家也是正好需要,可以承载他们内心的一些东西的载体,其实这个东西正好是一个本子。
00:03:04-00:03:29
We were college classmates of the
same class. We actually spent a lot of time together. Junior and senior year of
the college, I got a part-time job and didn't have a cellphone back then. I
couldn't send a wechat message like nowadays, saying “where I am, when I can
come back” etc. After I came back, my first thing was to go to the specialty
classroom. If she was not there, I would leave a message on her notebook, just
like what’s written here.
我们是大学同学, 同班同学,我们俩其实比较黏在一起,到大三大四,我去兼职,那个时候又没有手机,不像现在我发个微信,我在哪,我什么时候回来。回来之后,我第一件事情可能是先到专业教室,她不在,我就会在这个本子上留言,就像这边写的一样。
00:03:29-00:04:00
It is me. When it was in 1999, it
wrote, Zhiyuan didn’t come back. When I came to the classroom, there was nobody
there. So I started writing my homework and waiting for her at the same time.
When she came back and read my messages, she would write me back. So we used
this way to communicate. So I feel each single word is here. This is our youth
and it seems so meaningful after years.
就是我,这是1999年的时候,说志远还没回来, 我到教室的时候没有一个人,然后我就开始边做作业边等,(她回来了)也翻开这个本子一看,我有留言,她也会写一段,我们就用这种方式来传递消息,所以我觉得这个,真真切切地一个字一个字留在这,这真的是我们当年的青春嘛,多少年以后再开看都非常有意义。
00:04:03-00:04:40
We have been doing this for 8 yeas,
since 2008. Now our reputation keeps growing, and people have an increasing
expectation for Jiukoushan. If you slack or couldn’t meet the standard, fans or
customers will get disappointed at you. They are pushing you forward all the
time. If you treat them seriously, in return, it could be a pressure. But I
think this is a process that all brands need to go through.
2008年做到现在,8年多一点,现在的知名度会越来越高,大家对九口山的一个期待,其实也越来越高,你稍微有一点点懈怠,或者说有一点点就是说做的不好的话,那些粉丝,或者说使用者,他就会对你很失望,就感觉他们在后边一直推着你。这个时候其实你是要认真去对待他们,所以说这个时候,会反过来成为一种压力,但是我觉得这个是对于一个品牌来说,必经的一个阶段。
00:04:44-00:04:59
Jiukoushan is a brand of
originality. It is one of the most important reasons,
why Jiukoushan could survive. If you only pirate other people’s stuff, you can only make to the second, and can never beat
other people and gain wide recognition from people.
原创是九口山,能够存活到现在的最重要的一个原因,如果说我们当时只是去抄袭人家的东西,你最多只能做到那个品牌的第二,你永远超越不了人家,也最终得不到大家的一个认可。
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